The Truth About Beef Prices & Trump
posted on
January 5, 2026
Beef prices are climbing, and this episode of The Beef Truth Podcast digs into the “why” with a boots-on-the-ground perspective from Circle J Ranch in Hempstead, Texas. Jacob and Jeff Voncannon break down the real forces shaping today’s beef supply, from drought-driven herd reductions to rising processing costs and inflation that squeeze producers long before beef ever hits the grocery shelf.
They also tackle the political heat, including Trump’s comments on tariffs and what tariffs can and cannot do to influence consumer prices. Along the way, they unpack why import restrictions tied to the New World screw worm are tightening cattle flow from Mexico and Central America, and why depending too heavily on imported beef raises bigger questions about local production, consumer awareness, and even national security.
If you want a clear, candid look at the cattle industry, ranching realities, and what is actually behind the price tag at checkout, this conversation will make you see the beef market differently.